A vast majority of internet marketers thinks SEO tips are nothing but a tutorial to get quality and varied backlinks. Unfortunately for many of these internet marketers, they will spend a huge amount of money on getting backlinks to help their websites to rank and generate money.
You can’t get your website rank high in the SERPs without learning proper SEO tips. Moreover, if your website is properly optimized, then you will have little need for massive backlinks, as a few well-placed backlinks will do.
But, I still don’t know why do so many internet marketers avoid learning proper SEO? Is it just because of their laziness since anyone can find a back linking service, software or gimmick? Is it due to this idea that Google experts are PhD’s? I truly don’t get it that why SEO is so intimidating to others, and why people can become webmasters and use SEO like any other technique?
The answers to the above questions vary, but it boils down to the fact that buying more links is a lot easier than trying to learn effective SEO tips, with varying algorithms and an endless roll of new products.
A countless number of attempts to get in detail of creative SEO strategies that they believe will bring their websites to that coveted number one spot on the major search engines. You might also be doing the same thing. The problem gets even more intense and annoying when your website gets closer to the top spot, but not quite there.
If you are still struggling to get your website at the top of the major search engines, then you can make use of certain tips to surge the ranking of your website.
1. Look At What The Competition Has Done and Create Better SEO Strategies
If you think that other websites have a better ranking than yours, and possibly make their owners more money as well, then they must have optimized their on-page SEO techniques. The best thing in SEO is that you can easily find the methods adopted by the competitors to get to the top. You can check the page titles, descriptions, meta tags and other things that they have used.
2. Go for Double Ranking of Your Keyword(s)
You have to go for double ranking of the keywords that you want to rank in the search engines. When you search the keywords in double commas, you will see at least two pages of the SERP’s. You can place reciprocal links on them in order to make them optimized.
3. Be Very Aware of Your Best Backlink Sources
You also have to check who is providing the best links with that particular keyword you are trying to rank for. It is important for you to know where you are getting link juice from, so that you can up the ante.
If you are unsure about whether or not your links are going to be strong enough to benefit your website, then you can use various tools such as LinkScape to calculate the MozRank. This can really improve the rankings of your website.